Attracting new members and retaining existing members are among the most important duties of a PTA. A strong membership is essential if PTA is to be a force in decisions involving the welfare and education of children. Your active leadership will help create strong programs in your school community and a strong commitment among your members.
Before you begin your membership effort, it is important that you take a close look at your attitude toward PTA. Are you excited about asking your nextdoor neighbor to join or do you feel embarrassed? Are you enthusiastic about asking your faculty members to join or do you feel apologetic? You never need to apologize or feel embarrassed about asking someone to join PTA. When you invite someone to join, you are providing the opportunity to join the largest child advocacy organization in the world. Enthusiasm is your most important asset - it is contagious!
While a membership chair and the membership committee are charged with developing recruitment and retention strategies, membership is the responsibility of the entire board. Without members, there is no PTA, and without the support of the entire board, membership plans and committees will not succeed. The entire board should play an active role in membership campaigns and strategies.
PTAs recruit members in a variety of ways - JoinPTA.org, direct outreach at campus events, classroom communications, and unique online opportunities. The information below will help ensure each PTA member is recorded with Texas PTA and added to our voice for kids!
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